HEBEINTERNATIONAL
HEBE / STORE PARTNERSHIPS

Three disciplines.
A shared business.

HEBE integrates skin care, medical aesthetics and regenerative medicine, supporting store partners through professional education, brand expertise and operations.

Discuss a store partnership
HEBE store exterior
01 / Positioning

Three professional disciplines.
One integrated experience.

01

Skin care

Everyday beauty and care

Routine skin care, concern-led care and post-procedure support connect professional practice with lasting customer relationships.

02

Medical aesthetics

Professional aesthetic services

Injectables, light-based technologies, radiofrequency and contouring bring together professional expertise and personalised care.

03

Regenerative medicine & longevity

An integrated aesthetic approach

Our integrated approach connects skin care, medical aesthetics and regenerative medicine, including stem cells, exosomes, NAD+ and infusion-related disciplines.

02 / Operating logic

Everyday care.
Lasting relationships.

01 / Foundation

Routine skin care

Use recurring care to understand long-term needs and build familiarity and trust.

02 / Professional coordination

Medical aesthetic collaboration

Plan service coordination under qualified professional assessment, keeping beauty care separate from medical decisions.

03 / Continued exploration

Education and professional development

Discuss long-term professional development through training, project understanding and considered assessment.

The foundations of store operations

  • Differentiation in a competitive skin-care market.
  • Customer coordination between routine care and medical aesthetics.
  • Professional care knowledge, service cycles and retention.
  • Customer understanding and regulation of high-cost new technologies.
03 / Teams

Management
and education.

Management

HEBE / Jason Zhao · 赵超

Jason Zhao · 赵超

Brand founder & global management

Experience in brand development, education, supply chains and international beauty.

HEBE / Nicholas An · 安宇辰

Nicholas An · 安宇辰

U.S. operations & marketing

U.S. leadership: U.S. COO / CMO, with cross-cultural market, brand and U.S. business development experience.

Education

HEBE / Giseok Hong · 洪基锡

Giseok Hong · 洪基锡

Medical professional education

Experience in a plastic surgery and education background.

HEBE / Miak Park · 朴美爱

Miak Park · 朴美爱

Skin-care education

Experience in skin-care, brand training and professional teaching experience.

HEBE / Momo Yanagi · 柳·桃

Momo Yanagi · 柳·桃

Japan education & brand direction

Experience in multilingual education, brand consulting and professional training experience.

04 / Marketing

From opening preparation
to ongoing relationships.

01Preparation

Acquisition

Walk-ins, local promotion, member referrals, social media and corporate cooperation, alongside the fit-out presale concept.

02Trial opening · months 1–3

Retention

Design return-visit, membership, session and campaign offers around customer needs and continuing service.

03After opening · months 1–3

Service conversion

Build offers around confirmed services and customer needs, connecting later purchases and professional care.

04After opening · month 6 onward

Repeat visits & referrals

Use referrals and focused customer relationships to support ongoing engagement.

HEBE / BRAND MOMENTS

A community growing together

Celebrating every new beginning.

A shared brand vision connects every collaboration. HEBE brings partners together through strategic cooperation, linking professional education, brand standards and store experience with the daily work of growing a business.

01 / Opening moments

New beginnings, shared together.

Partners and teams celebrate the opening of their stores, adding each collaboration to the ongoing HEBE story.

HEBE Opening moments · 01
Opening moments · 01
HEBE Opening moments · 02
Opening moments · 02
05 / Connect

Start with the city
you have in mind.

Share your target city, operating experience, preferred model and support needs. Connect with HEBE to discuss brand partnerships, store development and operations.

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HEBE / CONNECT

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